“There are many reasons to celebrate the success of this creative, not only the amount of revenue  it unlocked from a new client, but also that because this was a Global 1st for an in-house design team to create the special builds which are an integral part of the OOH, along with audio, roadside, rail, bus digital & social.”


- Simon Forster -


Regional Creative Director

Global Media


Aico Home Safety

Formats:  OOH / Special Build / Digital / Social

Date: Aug' 2021

Aico home safety wanted their first out of home campaign to highlight new Scottish legislation concerning Fire alarms in the home and the correct placement of the alarms.


I worked on the concept from pitch to completion. The final artwork concept became a combination of an infographic, showing the required placement of alarms to meet the new legislation, and a story of family life, adopting the fire alarm as a hero, protecting them ‘Day and Night’ across social media, bus, rail, special build 3d billboards and roadside.




This campaign was the first fully multi-channel campaign delivered internally by Global media across digital, social, out of home and audio channels, which for me personally, was a great success and boosted to my reputation within Global media.

Similar OOH Campaigns


I enjoy an interesting brief. I am happy to work anonymously and don't always select work based on budgets. So feel free to contact me regarding a case you think I might find interesting.


Address: 13 Ash Street, Hazel grove, Stockport, SK74EQ


Phone: 07801571166


Connect with me on Instagram or Linkedin.

For personal artwork and graffiti visit